Longest Night Watch 2 The Longest Night Watch 2 is the second indie author anthology dedicated to fighting Alzheimer’s. All of the writers are independent authors. And we all hate Alzheimer’s. In the United States, 5.4 million Americans have the disease. That number will rise in the next few decades as the population continues to age. […]
Working with covers Covers! Let’s say you aren’t working with a cover artist. Or maybe you are doing the covers work, and you have purchased the work and been given full rights to it, to do with it as you please. Or maybe your work is not selling, and you are looking to make your […]
Creative Commons and Whether You Can Use Certain Images What is Creative Commons? Their story is best told by them: Creative Commons is a nonprofit organization that enables the sharing and use of creativity and knowledge through free legal tools. But this is not copyright! Instead, the concept exists to work with copyright, in order to […]
The Cyber Legacy What’s your cyber legacy? Introductions So you find a new site. You look around. And you think – this looks like a place I might like. Therefore, you take the plunge and you register. And it doesn’t really matter if it’s Twitter, or Facebook or Able2know. If it’s big enough, it scrolls and […]
A Look at Employer Access to Employee Passwords Employee passwords have become a new battleground. Because this issue has begun to crop up, and it will only continue to do so. So does your employer have a right to your social media passwords? So before you reflexively say no, hold the phone. Because the truth […]
Demystifying Twitter What can Twitter do for you, the independent writer? Let’s look at demystifying Twitter in all its glory. Demystifying Twitter: What’s the Big Deal About 140 280 Characters? Twitter is essentially a microblogging service. You broadcast your thoughts to the ether. Some of those thoughts, to be sure, are more interesting than others. […]
Book Review – Likeable Social Media by Dave Kerpen Dave Kerpen has a rather interesting book here. Likeable Social Media This book was required reading, as a part of my Community Management class at Quinnipiac University. And it made for an excellent read. For Kerpen, a lot of social media success comes from listening to, and […]
Jab, Jab, Jab, Right Hook by Gary Vaynerchuk Jab, Jab, Jab, Right Hook is a bit too cleverly named, but the premise is an interesting one. Essentially, what Gary Vaynerchuk is saying is, little bits of content and engagement which reach your potential customers are the setup for the big finish (which is not really […]
A review of Avinash Kaushik’s Web Analytics 2.0.
Color Theory If you are interested in creating your own covers, or if you are a part of selecting your cover in your published work, you need to understand something about color theory. The Basics Color theory is the associations and impressions we get when confronted with a certain color or set of colors. Color […]