Book Review: Strategic Planning for Public Relations For a Strategic Planning class at Quinnipiac University, we were […]
Key Concepts – Goals, Objectives, and Position Statements For all three readings, the main thrust of what […]
Quinnipiac Assignment 04 – ICM 527 – Defining Publics “Super Bass-o-Matic ’76 – you’ll never have to […]
Strategic Planning, Formative Research, and Issues Management Key Concepts in Strategic Planning During the course of this […]
It's all about the planning – or lack thereof – when it comes to social media and public relations.
Quinnipiac Assignment 07 – ICM 552 – Wal-Mart and the PR Disaster on Wheels In 2006, Wal-Mart […]