Community Management – Snakes in the Garden
A continuing primer on Community Management. This post focuses on spammers and forum trolls.
Happy Holidays, Social Media Style Happy Holidays! Oh, I do so wish I had written this. It says so much more about Social Media than most can say, and it does it in a breezy, easy to understand style. The main idea behind this rather detailed video consists of a retelling of the Nativity Story. The video […]
Google+ Tips to Quickly Boost Results Tips to Quickly Boost Results. Rebekah Radice of Canva offers some great ideas for how to improve your engagement on Google+, a social platform that even a lot of experienced social media managers can find rather confusing and daunting, and hard to break into. Images It should come as […]
Wattpad gets into the Digital Publishing Game GoodEReader reports in 2014 that Wattpad, the giant free stories platform, is entering the digital publishing business. In early May of 2014, it was reported that Wattpad had decided to e-publish two of its most famous stories. My Wattpad Love has over 19 million reads. A Proscriptive Relationship […]
Ratings and Recommender Systems Unlike the offline world, the Internet is chock full of ratings and recommender systems. Why? Because metrics are everywhere. On YouTube, you know how many people watched a video, and who made it to the end. On WordPress, you know where your readers came from. On Facebook, you are constantly being […]
Should Journalism Be Data Driven? For my final project for Quinnipiac University’s Social Media Analytics class, I created a short presentation about journalism and data. This video is available on YouTube. My essential question was whether data and story popularity should be drivers for journalistic choices. Those choices are everything from what to put on […]
Companies to Pay $1M for Facebook Video Ads Facebook Video Ads. According to Boston.com, companies interested in creating video advertisements on Facebook will need to not only pay about a million dollars per day, they will also have to pass Facebook’s creative team’s vetting. If Facebook is going to blast a video ad to a significant subset […]
As media (print, television, Internet, etc.) all becomes deliverable on one piece of hardware (generally a smartphone or an iPad), and one is advertised or copied or shared on another, should our metrics and means of measuring reach, etc. on these platforms also diverge? And what does that mean for the future of measurement?
Quinnipiac Assignment #15 – Reflections about ICM 522 With the end of my first Social Media class came a request for our overall impressions of how things went. Hence, I prepared Quinnipiac Assignment #15 – Reflections about ICM 522. My classmates and I were also tasked with showcasing what we felt was our best work. I was so very […]
J-Krak on MySpace and Google+ My partner and I certainly never intended to create two separate new platform presences for our project. However, it turned out that way. We just didn’t have a lot of choice in the matter as our first choice took a spectacular nosedive. J-Krak on MySpace Oh, God. MySpace. We tried. I […]