Resume

Resume

Janet Gershen-Siegel
Brighton, Massachusetts
Contact
Social Media Specialist

Social Media Specialist with extensive cross-industry experience. This includes law, financial services, and publishing. Also also voice recognition and insurance. In addition, over ten years of database reporting and analysis. HootSuite Certified Professional. Admitted to the New York Bar.

EXPERIENCE

Able2Know.org, Boston, MA                                    August 2002 – present

Project Manager

Co-founder and moderator of a Question and Answer Internet community of over 400,000 users.

  • Moderate and manage site, including develop and implement Disciplinary Policy.
  • Seed forums with keyword-rich content to attract various user demographics.
  • In addition, select and supervise a staff of 30 remotely located volunteers.
  • Manage Help Desk and triage support tickets to technical personnel.
  • Keep all site statistics on membership growth and finances; report results and trends to site owner.
  • Finally, wrote Terms of Service Member Agreement, Privacy Policy, and Forum Descriptions.

G & T Show Podcast, Boston, MA                                      June 2014 – present

Social Media Manager

Update and grow podcast’s presence in social media. Improve SEO on blog posts and YouTube videos. Live tweet weekly shows. In addition, spread info on GoFundMe and Patreon fundraisers. Also recorded a personal appeal for YouTube. In addition, appear on podcast to cover law and fandom.

In addition, in 104 weeks, the podcast’s social media performance improved as follows:

  • 175% more MixCloud listeners.
  • 107% more Facebook followers.
  • 3800% more Pinterest followers.
  • 103% more Tumblr followers.
  • 78% more Twitter followers.
  • 180% more YouTube channel subscribers.

MadLab, Boston, MA                                                                                                                               January 2011 – June 2013, November 2016 – Present

SEO Specialist/Blogger/Community Manager

Blogger covering nursing employment outlook. Furthermore, used Buzzstream CRM system to organize and start SEO efforts. Also included a letter-writing campaign to over 3700 online targets. Created nursing and employment content for over 1,000 webpages. Managed company Nursing sites and forums. In addition, grew membership, kept members on topic and managed moderating teams. Resume work in 2016.

Neuron Robotics, Cambridge, MA                                    March 2010 – May 2012

Director of Social Media and Public Relations

Social Media expert for startup robotics company.

Home Energy Remedies, Douglas, MA                       August – December 2010

Freelance Social Media Marketing Practitioner

Social Media expert for home energy audit company.

  • First of all, wrote, curated, and edited company blog.
  • In addition, updated Twitter.
  • Furthermore, handled marketing and social media strategy.
  • Started good content strategy practices.
  • In addition, improved on and offsite SEO.
  • Finally, kept metrics with Google Analytics, Compete.com and Yahoo Site Explorer. In addition, reported on findings to owner.

EDUCATION

  • M. A. Communications (Social Media), QUINNIPIAC UNIVERSITY, Online, 2016.(Furthermore, held 4.0 GPA).
  • Juris Doctorate, WIDENER LAW SCHOOL, Wilmington, DE, 1986.
  • B. A. Philosophy, BOSTON UNIVERSITY, Boston, MA, 1983.

TECHNICAL SKILLS

Certification Training:

  • Passed Oracle SQL Certification test (1Z0-007).
  • In addition, completed DBA certification training for Oracle Certified Professional (OCP).
  • Furthermore, completed IIBA Business Analyst Fundamentals Certification Track. In addition, classes include requirements gathering and use cases. Also system development life cycle (SDLC) and UML.

Resume