Eavesdropping for fun and inspiration

February 17, 2018 No Comments

Eavesdropping for fun and inspiration So, Eavesdropping? Eavesdropping really works, and it is probably a writer‘s best tool. Once you start listening in on conversations, you will open up a whole new world. Because real dialogue, interspersed with your created dialogue, adds realism. Subtlety First of all, you have got to be subtle. This means […]

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Getting inspiration from employment

February 17, 2018 No Comments

Getting inspiration from employment Working Stiffs Employment colors most people’s lives (or the lack of a job). And whether your job is a creative one, or has to do with business, athletics, science, the Internet, or anything else, it can help propel your creative spirit to new heights. Employment as Metaphor So let’s say your characters […]

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A Day in the Life of a Community Manager

February 17, 2018 1 Comment

Basic information on what it’s like to be an online Community Manager.

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The Conquest of LinkedIn – Meeting Offline

February 17, 2018 3 Comments

Conquering LinkedIn and taking it all offline.

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Social Media Continues its Relentless Pace to Try to Make You Stay Put

February 17, 2018 1 Comment

Social Media Continues its Relentless Pace to Try to Make You Stay Put It’s a relentless pace out there. And much like the holidays accelerate the end of the year, and we suddenly look up on January 7th or so and wonder just what the hell just happened, social media is continuing to not so […]

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Demographics for Instagram, Tumblr and Pinterest

February 17, 2018 3 Comments

Demographics for Instagram, Tumblr and Pinterest Demographics change over time. Hence the specific numeric percentages could be off, but the gist of these measurements remains on target. Part of this has to do with crowds. If a platform already caters to your demographic, you are probably going to be more interested in it than in […]

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The Conquest of LinkedIn – Your Profile Page

February 17, 2018 5 Comments

Fixing up your profile page, and populating it with a Twitter stream and blog summaries.

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Responding to Facebook’s Organic Reach Decline

February 17, 2018 2 Comments

Responding to Facebook’s Organic Reach Decline Responding to Facebook’s Organic Reach Decline – Facebook’s organic reach is going down. That is, fewer people are seeing your posts (unless you cough up some dough). What to do? Social Media Today’s Pam Dyer has the scoop on how to respond. In 2012, Facebook restricted brand content reach […]

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Facebook to Allow Users to Login with Less Info

February 17, 2018 6 Comments

Facebook to Allow Users to Login with Less Info According to The Boston Globe,  Facebook announced in late April that, “its 1.3 billion users would soon be able to limit the information they reveal to other websites or mobile applications when they log in through their Facebook identities.” The idea behind this move is to address […]

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Companies to Pay $1M for Facebook Video Ads

February 17, 2018 2 Comments

Companies to Pay $1M for Facebook Video Ads Facebook Video Ads. According to Boston.com,  companies interested in creating video advertisements on Facebook will need to not only pay about a million dollars per day, they will also have to pass Facebook’s creative team’s vetting. If Facebook is going to blast a video ad to a significant subset […]

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