Almost Everything But the Tweet – Conquering Twitter (offsite connections)
Offsite connections. Because Twitter is so bare bones, any number of applications have sprung up around it in order to help you manage it and become as great as you can be. Try Twellow (many thanks to Bobbie Carlton for this particular tip).
This is essentially the Yellow Pages of Twitter. Put your company name here. You’ll have a bit more space to describe your site versus what Twitter gives you, so use that space wisely. Since most of the people checking you out on Twellow are also going to search for you on Twitter (probably after seeing your Twellow profile), make sure that your information is supportive and bolstering, but not redundant vis a vis your Twitter profile.
Another idea is CrowdLens, my friend Nick Ashley’s app. CrowdLens is designed to help remove redundancy (all that retweeting!) from your Twitter stream. CrowdLens can sometimes be slow. Here are some more sites to check out:
- HootSuite – a tweet scheduling service (and more) whereby you can track stats and import your lists.
- Social Oomph (formerly Tweet Later) – time tweets and gather simple metrics on shortened urls. You can set up more than one account this way.
- Tweet Stats – a graph of, among other things, daily aggregate tweets, your most popular hours to tweet and who you retweet.
- Idek – a url-shortening service that tracks metrics.
- Twitter Reach – exposure and reach information, such as impressions and mentionings of any topic, word, phrase, userid or hashtag.
As Twitter continues to mature as a business tool, I predict that more and more of these off-site services will spring up. The most successful one will, in my opinion, combine the best features of all, coupled with ease of use and an ability to show trends over time.