Teasing Your Work Teasing is a subtle art. It is a lot like a fan dancer’s moves or a shy person’s come-on. Teasing should feel like a movie trailer because that is exactly what movie trailers do. Teasers are usually a bit longer than blurbs and are meant to generate excitement. They often end with […]
Starting a Twitter stream How do you go about starting a Twitter stream? Should you plunge right in, or hang back? Your Account You need a name! Let’s say you’ve taken my advice (or decided this on your own), and gone with an account just for writing. If you want a personal account, you make […]
Demystifying Facebook How can demystifying Facebook help you, the independent writer? It’s not just for Candy Crush anymore. Demystifying Facebook for Independent Writers Like other small business persons (for that is what an indie author is, right?), you have two separate lives on any social network. One is as an individual. You have friends, you […]
Giveaways So giveaways can be helpful when you are first starting out. Because people do not know your writing, they might not be inclined to spend too much on your work. Rather than pricing down to nothing, do one better: give your book away as a prize. Amazon, in particular, makes it easy. And on […]
Have you ever heard of #pitmad? What is #pitmad? Are you asking – how does PitMad work? What are the #pitmad hashtags? Then look inside.
Longest Night Watch 2 The Longest Night Watch 2 is the second indie author anthology dedicated to fighting Alzheimer’s. All of the writers are independent authors. And we all hate Alzheimer’s. In the United States, 5.4 million Americans have the disease. That number will rise in the next few decades as the population continues to age. […]
Libraries Getting into Libraries Libraries are the unsung heroes of the American (and other countries’) educational system. They are where people look for jobs, listen to lectures, or teach themselves all sorts of things. They are also a marvelous home for your newly-published book. Connections First of all, you probably can’t just write to or […]
Creating a Facebook page How do you go about creating a Facebook page? Pages versus Groups Why do you want one over another? Why does it matter? Groups, as might be expected, allow for more discussion. However, everyone is on a more or less equal footing in terms of presenting content. And if that is what […]
Advertising on Facebook Have you tried advertising on Facebook? It’s easier and more affordable than you might think. Keep in mind that Facebook is constantly A/B testing (e. g. checking to see if any new layouts or color schemes, etc. will make you click more), so these instructions might be a little out of date […]
Demystifying Twitter What can Twitter do for you, the independent writer? Let’s look at demystifying Twitter in all its glory. Demystifying Twitter: What’s the Big Deal About 140 280 Characters? Twitter is essentially a microblogging service. You broadcast your thoughts to the ether. Some of those thoughts, to be sure, are more interesting than others. […]