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Set Dressing—Visual Cues in Writing

Let’s Steal from Film and Talk About Set Dressing in Writing

Er, okay, you may be thinking, sure, I could go along with this. But just what is set dressing?

According to PluralSight,

Set dressing is a term that comes from theater and film and entails decorating a particular set with curtains and furniture, filling shelves and generally making it look real and lived-in.

So, just like you have pictures on your walls or a chair with one uneven leg, or an indoor swimming pool, film characters have those sorts of things. In any decent film in terms of budget and artistry, these things are far from random.

And we, the audience, make judgments about the characters based on what we are seeing.

You can do this with fiction. But I feel it makes a lot of sense to look at a couple of my favorite examples of this understated art/science.

Smart Set Dressing on a Budget

Scene from the movie Office Space — image is for reference purposes only
Scene from the movie Office Space — image is for reference purposes only

I love how Office Space is put together! For those of us who worked during the era it’s set in, the cubicles and the drabness are all too familiar.

And while the film itself doesn’t look or feel particularly low budget, putting together the sets had to have been relatively straightforward and certainly cost-effective.

Peter’s apartment has furnishings that look like Ikea knockoffs. The casual restaurant where Joanna works is probably just some adaptation of a Chili’s or the like.

And the office itself is so soulless and unfamiliar, it could be just about anywhere. Hell, I think I may have worked there…

Now, I don’t pretend to know how much it all cost. But anything you don’t have to do too much to? It’s got to be inexpensive. And the best part is that it fits the movie’s vibe perfectly.

Lavish Set Dressing on an Obviously Much Bigger Budget

Of course, with the epic film Titanic, James Cameron had the real thing as a reference. But a lot of people probably would have been okay with it if he had missed a detail here or there. Except, that doesn’t seem to be the case. The reproduction appears to be more or less flawless.

Consider the grand staircase. It’s sumptuous and beautiful and apparently was built more to be an actual room than just a movie set.

Image of grand staircase from the film Titanic. Image is for reference purposes only.
Image of grand staircase from the film Titanic. Image is for reference purposes only.

It is, of course, a real live staircase that the actors could walk on, etc.

There’s an incredible attention to detail—they just don’t make ’em like that anymore.

Except, evidently, it was built in Mexico City for the film!

Now, you and I probably would not notice if the carvings were not quite as unbelievably ornate. But Cameron of course would. With good money (obviously!) behind him, he could make these kinds of set decisions.

Dressing the Titanic set means it looks and feels as if money is no object. Because that is pretty damn accurate.

But What Does This Have to do With Writing?

Quite a bit! When you are putting together your universe, you will need to get a few things straight. And one of them is the set/scenery. So, take some inspiration from how Hollywood and elsewhere makes movies?

Do a few thought experiments. When does the story take place? Are the people wealthy? Poor? In the middle? How can you reflect that in your prose, without hitting the reader over the head with it?

After all, you can say X character is poor. Or you can say that X character is catching a cold because of holes in their shoes. Terry Pratchett has a particularly great quote on boots and wealth. But of course you do not have to copy him in order to make a rather similar point.

For Richer or Poorer

Consider, also, the come up (or down) in circumstances that may accompany a marriage or other commitment in your world.

Picture coming home to a new place with your new spouse and finding out their credit score is in the tank and they are living on ramen and handouts from the local food bank.

Or, on the flip side, imagine coming home and finding out that the bills will always be affordable, and you do not have to turn the heat down to freezing.

Work Spaces

Beyond Office Space, and even the Titanic, where your characters work deserves some attention to detail as well. Do the stairs creak? Are there cigarette burns in the carpeting? Do dragons fly by every hour or so?

Immersion into such a scene means cueing in your readers on things like whether a character has little toys on their desk at work, or they always have a suitcase packed. Does the building have a cafeteria? Is the parking garage safe?

How many women are in the workplace, and what do they do? Who makes the coffee? And who fetches it? Who has the corner office, and who can work from home (if applicable)?

Do some research if you are writing about the past, to be sure you do not accidentally introduce anachronisms. Even into the mid- to late-1990s, not every white collar worker had a computer at their desk, for example (I know, I lived this).

And what better way to show a company is on the skids than by saddling its employees with obsolete technology?

Medical Spaces

Beyond them obviously being a subset of work spaces, there is a real difference in look and feel between, say, M*A*S*H, General Hospital, and Dr. Quinn, Medicine Woman.

The treatment options available will be apparent if you keep the equipment nearby. That equipment could be anything from ether to an MRI machine to the condition of the building or tent where characters practice medicine.

Do they make house calls? Treat people at a battlefield or an accident scene? And without getting into casting, think about the ages, genders, and races of the people practicing medicine.

Can women be doctors? How much knowledge do the people have? With medical spaces, you can also tell a lot about them by showing if they are clean or not.

Spaces for Education

The one-room schoolhouse is a far cry from a modern school with assorted classes, professional teachers, and perhaps bilingual students. Books or laptops? Or slates?

How industrial-looking is the building? Are there metal detectors? Armed guards? Someone dressed as the school mascot running around?

Is there a trophy case? An office? There is an enormous difference between a scholastic environment where there is a swimming pool, versus one where the paint is peeling off the walls.

Are special education students separate from everyone else? Or is there mainstreaming? Or do they just not go to school at all?

Go back a bit, and students would have had to pump their own water. The style of teaching is also extremely different. Without going down that rabbit hole just now, consider how schooling changes just from one generation to another. Is it rote memorization? Phonics? Recitations?

And do not get me started on how they are teaching math…

Transportation

Your transportation setting could very well be a horse with a saddle and a bridle. Hell, go back far enough, and there aren’t even really saddles.

Or your characters could be riding in a 1970s Lincoln Continental or a Stanhope gig or the lunar rover. Even disabled and bedridden characters may have to go somewhere or other, whether it is to shop or for medical care (see above).

Is there a walker in the home? Are the stairs off limits, with a baby gate in front of them? Or are there tripping hazards everywhere, in a place where someone’s a hoarder?

If you think this is another way to show versus tell, then give yourself a cookie.

Set Dressing: Takeaways

Your characters need spaces—to live in, work in, fight in, get sick in, have a party in, or even to die in. Give those spaces some details and your readers will love how you’ve decorated your worlds.

There is more than just the visuals, and we will get to the other senses soon.


Scene setting is an important skill in writing!

Want More of Using Senses in Writing?

If the idea of using set dressing with your writing resonates with you, then check out my other articles about using sense cues.

Sense Cues:

• Scene Setting – the overall picture
† Hairstyles and Costumes—Visual Cues in Writing – a look at the look of your scenes
• Aroma vs Odor or Stench—Olfactory Cues in Writing – how do your worlds smell?
† Mixing a Score in Words and Music—Sound Cues in Writing – beyond soundtracks and accents
• Disgusting vs Delicious—Taste Cues in Writing – from the mouth-watering to the barely edible
† Hot or Cold, Rough or Smooth, Hard or Soft—Tactile Cues in Writing – the sense of touch

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Teasing Your Work

Let’s Look at Teasing Your Work

Teasing is a subtle art. It is a lot like a fan dancer’s moves or a shy person’s come-on.

Teasing should feel like a movie trailer because that is exactly what movie trailers do.

Teasers are usually a bit longer than blurbs and are meant to generate excitement. They often end with a question, but they don’t have to. Think of how films are teased if you’re stumped for ideas.

She was spoiled, rich, and beautiful, until the Civil War ended it all.
Scarlett O’Hara has lost nearly everything.
But there’s a rich man who’s interested, and he might even love her.
Can she win Rhett Butler and save her beloved home, Tara?

Revealing Too Much

Don’t get too obvious! In this case, you do not do yourself any favors by spoiling your own book. Notice how the above teasing for Gone With The Wind does not go past maybe the middle of the film?

And how it never mentions Ashley or Melanie Wilkes, the burning of Atlanta, or Scarlett’s first two husbands? In short, it stays focused.

I deliberately left the teaser off at just about when the first big reel ends. It used to be, in the theater, Gone With The Wind would have an intermission, the film was so long. This teaser ends just about a minute after intermission ends.

In fact, this is at least part of how the actual film was edited. The book gives Scarlett two children before Bonnie—one each from her first two husbands. But Wade and Ella aren’t in the film.

Then again, they aren’t in the book that much, either.

Revealing Too Little

This is another problem. If I just said Scarlett was a wealthy woman living a life of luxury on the brink of the Civil War, that would feel a bit incomplete.

I can go a little further, plus adding Rhett Butler’s name to the teaser brings in the chief male character (he’s kind of a main character, but if I had to choose, the main character would be Scarlett).

Marrying Rhett is one of Scarlett O’Hara’s main character drivers, whether it is to secure finances for her family or due to love on her part.

Bringing Rhett into the conversation means the listener or reader gets an even better idea about who Scarlett is, and what motivates her.

So, providing her motivation really cinches it.

The Bare Bones

We have something of a framework here. Of course, none of this is set in concrete. But these elements seem to matter the most.

1. Mention the main character by name.
2. Give a brief background to orient the reader to time and place.
3. Introduce the problem/conflict.
4. Add one driver of the main character’s behavior.
5. Wrap it up with tying the first, smaller driver to the most important driver of the main character’s behavior.

A Teasing Sample

To wit:

Alice is just plain bored, so she gets to daydreaming. When she sees a white rabbit wearing a waistcoat and carrying a pocket watch, it piques her interest.

She follows the rabbit when she hears it talk, and ends up in Wonderland. But Wonderland is odd, exasperating, and often downright confusing.

Can Alice get out of Wonderland with her sanity intact?

Here’s a Second Teasing Sample

Kansas is dreary and nothing ever seems to happen there. It’s a tough place for Dorothy, a girl with big dreams. When a twister drops her, her little dog, and her house into the land of Oz, things seem to be looking up.

But Oz has perils for both Dorothy and her dog, Toto. And Dorothy realizes she misses Kansas and her family after all.

Can Dorothy and Toto get back to Kansas and the people they love?

Practical Teasing Practice

I love practicing on classic works because just about anyone you talk to knows them, even a little bit. And, because they aren’t your own work, the pressure is off. That is, messing up the teaser won’t result in you losing sales or other opportunities.

Less internal pressure can help you be more creative, too. So, consider the following exercise.

Can you write a teaser for a classic work? Try it in the Comments section, and let’s see how you do!

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Writing a Query Letter

A Look at Writing a Query Letter

Now that you want to get your work published, it’s time to write a query letter!

It’s understandable to be a bit anxious about this. Practice will help a lot, and not just with writing better queries, but also with your nervousness.

Understand that many famous authors received several rejections before a publisher took a chance on them. So keep on plugging and try not to get discouraged.

Query Letter Basics

First things first: always do what the publisher says you should do. Seriously.

Queries are cover letters accompanying your submissions to a publisher or agent. They can vary in length, but Job One is always to do what the recipient wants. That is, if the recipient wants it as an attachment, send an attachment.

If they want it in the body of the email or sent via snail mail or faxed, then do that. Double-spaced? Do it. Times New Roman font? Why, that’s suddenly your favorite font, too!

The last thing you want to do is annoy the recipient of your letter. So follow directions to the letter. Unsure of an instruction? How about asking on Twitter? Do not let your manuscript get a rejection under a technicality.

Rather than giving you an example, it’s probably best to link to a successful modern query letter. Now imagine your work, with a showcase like that. Change the genre if necessary, the character names, etc., and you’ve got the bare bones of a query letter.

Suggestion: check several successful query letters, particularly those which are fairly recent and are in your genre. If they are the queries which your actual target admires, then so much the better.

Some Advice and a Little Hope for the Future

Keep plugging. Queries are a rite of passage for every author. At least, for every writer who wants to be published. They will get easier as you keep on doing them.

Rejection is also a rite of passage. They are not fun, and no one should ever pretend that they are. There is no reason to put on a brave face and claim they’re wonderful. They aren’t.

Sticking close to requirements and staying in the correct genre lane (i.e. if you write romance, query a romance publisher or agent, not one that specializes in horror) will help.

Keep on trucking. And if you need to take a break from it, then do so. No one is holding a gun to your head (at least, I sure as hell hope they aren’t). Publishers, agents, and querying will be there tomorrow, I swear.

You can do it!

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Writing a Blurb

Are You in the Thinking About Writing a Blurb?

Have you ever written a blurb for a book? Here’s how.

You Have GOT to Grab the Reader’s Attention

The most effective blurbs are:

• short
† specific as to genre (never be coy; if it’s horror, then say so!)
• open about who the protagonist is
† spoiler-free
• not a rehash of the first chapter or the entire plot
† neutral about the quality of your work (don’t say: this is an incredible book. Your saying that does not make it so. Sorry.)

So keep in mind – these are not the same as the summary you write for a query.

Blurb Samples

In this fantasy tale, Dorothy is whisked away by a twister to an unknown magical land. But first she has to deal with the quite literal fallout of her house landing on, and killing, a wicked witch.

Blurbs give us an idea about the story, and they make us want to read more. Also, a blurb for The Wizard of Oz would likely be longer than the above. The idea would be to better reflect the work’s complexity and length. It would likely cover more than just the opening scenes.

While a long book does not need to have a long blurb, it at least could conceivably support one. However, a short novel probably would not.

Unless, of course, you’ve written The Great Gatsby or To Kill a Mockingbird.

Spoiler alert: you probably have not.

Yet.
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Some More Blurb Samples

Reclusive millionaire Jay Gatsby leads the good life in 1920s New York. As his friend Nick Carraway watches, Gatsby’s life takes a turn with the arrival of the all-too appealing yet all-too married Daisy Buchanan.

Or –

Scout and Jem Finch live in Alabama with their widowed father, Atticus, the town’s leading lawyer. It’s the 1930s, and Maycomb seems far from sophistication or enlightenment.

And so the trouble starts when a black man is accused of raping a white woman – and Scout’s father agrees to defend the accused.

Get in Some Practice

We all have to start somewhere, and we have all got to practice.

Yes, even you.

This is a skill like any other. Or, rather, it is unlike any other. And a lot of us can become paralyzed with fear and self-doubt when we try. That is totally understandable.

After all, a lot is riding on just a simple blurb.

So, start small.

I honestly think practicing on classic novels is a good idea. It’s not fraught with meaning because you’re not trying to sell anything.

In fact, I bet it would make a pretty cool game. That is, write a blurb, don’t give away the title, and then ask the other player to Name That Book.

Takeaways

Practicing on works that are not your own can help you get started. It’s a lot easier because there is nothing riding on writing a blurb for a novel you did not write.

Get in some practice and give yourself some grace. It won’t be perfect immediately. But much like with an elevator pitch, you’ll find that the more you practice, the better you get at it.

Back to you.

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Libraries—How to Get Your Book into Them

Shh, this is about libraries!

Getting into Libraries

Libraries are the unsung heroes of the American (and other countries’) educational system. They are where people look for jobs, listen to lectures, or teach themselves all sorts of things.

They are also a marvelous home for your newly-published book.

Connections

First of all, you probably can’t just write to or visit every library in creation. While writing is something of a numbers game, it won’t do you much good to just launch your book at all the libraries out there. You need to have a plan.

The best and easiest plan is to go with a library where you have some sort of a connection. Did you grow up in Cleveland, go to college in Dallas, and are now settled in St. Louis? Then try your local library from when you were growing up. Don’t try every single Ohio or even Cleveland library. The same is true of Dallas, plus you may want to try your alma mater. For St. Louis, do yourself a favor and get a library card before you even start. They want to know you, at least a little bit. So go and let them at least know that much about you.

The Approach

I’m going to give you three approaches.

With the Book

Take your book with you, in a purse or tote bag or backpack. Ask to speak to whoever is in charge of acquisitions. Go to them, book in hand, and explain how you are related to the library. E. g. “I grew up down the street, on Parkland Road.” or “I just got a card three months ago.”

Now explain what you’re doing. “I’m a first-time author. This is my book. It’s about ____.”

At minimum, tell them the genre. I find it’s helpful to tell them either where it’s shelved elsewhere (is it science fiction or fantasy, for example). Also tell them whether the work has any triggers or heavy sex or violence scenes. Mention if it is LGBT-friendly. This isn’t just a courtesy to help keep small children from taking out works with explicit sex scenes. It also helps the library decide how they are going to display the work and what they are going to say if anyone asks them about it.

Then give them the book. Yes, just hand it over. Make sure it’s a perfect new copy. Do not give them a signed copy. Why not? Because those can potentially be stolen. In addition, the library has to think ahead. Your book will probably end up in their book sale, and maybe even in less than a year. A pristine copy is easier for them to sell.

Without the Book

No book? No problem! Come over with a business card instead. Again, ask to speak with whoever is in charge of acquisitions. Explain who you are and what your book is about. Hand over your business card. And if you’ve got the ISBN handy, then write it on the back. But also get their address of where you can send the work. Don’t make them ask for it. You have to do all the legwork here.

On the Phone

This one is similar to when you go in but don’t have a copy of the book with you. Again, ask to speak to whoever is in charge of acquisitions, and explain about your work. Make it clear the book is free to them. Then ask for their shipping address, and whose name should it be addressed to. And the best part about this approach (or if you need to mail the book for any reason) is, you can just have Amazon ship it to them and send it as a gift.

What do You Want in Return From Libraries?

Pictures. Yes, really! Tell them you will do this if they take pictures of your book on their shelves and send the images to you. Explain you are going to use them in your marketing campaign. And then do so, making sure to thank them profusely and link back to any libraries which help you out.

Libraries: Takeaways

You just sold another book! Never mind that it was to yourself. You still sold one, and that counts for Amazon’s rankings system. Plus your book now is in a position to be seen by others. And the librarian knows your title. Finally, I have personally found talking to librarians to be easy. Because you’re not really selling. Instead, you’re giving them a donation. Libraries want authors to succeed.

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Blurbs, Queries, Teasers, and Elevator Pitches

Blurbs, Queries, Teasers, and Elevator pitches — oh my?

Among blurbs, queries, teasers, and elevator pitches – which is which?

Blurbs

Blurbs are short promotional pieces. They used to just stay on the backs of books, but now a blurb can serve as the copy you read on an Amazon author or book page. They can even be the snippet pulled by search engines for a page.

The best blurbs are:

• short
† specific as to genre (don’t be coy; if it’s erotica, then say so!)
• open about who the protagonist is
† spoiler-free
• not a rehash of the first chapter or the entire plot
† neutral about the quality of your work (don’t say: this is an amazing book. ‘Cause then it probably isn’t. Sorry.)

Try something like this instead:
In this fantasy tale, Alice is intrigued by a strange white rabbit. Even stranger, he’s wearing a waistcoat, checking a pocket watch, and complaining that he’s going to be late!

Queries

Furthermore, queries are cover letters accompanying your submissions to a publisher or agent. They vary in length, but Job One is always to do what the recipient wants.

That is, if the recipient wants it as an attachment, send an attachment. Double-spaced? Do it. Times New Roman font? Why, that’s suddenly your favorite font, too!

Rather than giving you an example, it’s probably best to link to a successful modern query letter. Now imagine your work, showcased like that. Change the genre if necessary, the character names, etc., and you’ve got the bare bones of a query letter.

Suggestion: check several successful query letters, particularly those which are fairly recent and are in your genre. If they are the queries beloved by your actual target, then so much the better.

Teasers

In addition, teasers usually go a bit longer. You use them to generate excitement. Teasers often end with a question, but they don’t have to.

Alice is bored and sleepy on a lazy, sunny afternoon spent with her sister. But then she spots a white rabbit wearing a waistcoat and checking a pocket watch. The rabbit says he’s going to be late! Should Alice follow him? What’s down that rabbit hole, anyway?

Click to buy Untrustworthy on Amazon

Elevator pitches

Finally, elevator pitches are, just like when you are looking for a job, the kinds of quick sales pitches you have to do on the fly when someone turns to you and says, “You’re a writer. So, what’s your book about?”

Don’t just stand there! You’ve got to be ready.

Imagine if animals started talking, and they told you what to do in a topsy-turvy world.

My book is about Alice; she’s a young girl, a little bored on a sunny afternoon, when she spots a white rabbit. The odd thing about this rabbit is, he’s wearing clothes and talking. She follows him down a rabbit hole, but then she can’t get out.

That’s less than 70 words, and the person asking has more or less the basis of the plot, the name of the heroine, and a reason to want to know more.

Back to you.

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