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How to Create a Writer Website: Mobile Design

No matter how much you may be used to using a laptop or a desktop computer to go to websites, that does not mean your website visitors will do the same. You have got to take mobile design into consideration.

Good Mobile Design is Imperative Because Phones are Everywhere

It is not just that they are everywhere. It is that so many people use their phones to surf the internet.

Statista says, in 2020, the number of mobile phone search users in the United States was 211 million. And, in 2020, according to the US Census, there were 311 million people in America. Note: the census data is for April 1, 2020, which is around when Covid started to really hit.

But you say there are (or at least were) 100 million people not using cell phones for search. Yep.

But there are very young children and very old folks in that group of 100 million. There are people who are comatose, and people who do not understand how to use a cell phone.

Plus there are folks who do not have cell phones at all, and people who would use a phone for search but do not want to use data on a limited plan.

So, they are not all die-hards who are digging their heels in and refusing to use their phones for search.

Oh, and consider that there are parts of the world where phones are a lot more popular than computers. Lots of Asia is like that. If your readers are there, then you really need to be working on mobile design for your author website.

But it is More Than Just Search

What happens after you find something online? On occasion, you might take note of it or bookmark a page. But the vast majority of the time, you go to that site.

But what if your site looks awful? And not just in a design way. Rather, in an unusable way.

To be fair, this article from Search Engine Journal is from 2013. I would hope most of the offenders would have pulled their socks up by now.

But the image below is not just of a lousy mobile design experience. It is also, it would appear, a site which has not been updated since (a conservative estimate here) 1987.

Search Engine Journal example of bad mobile design
Search Engine Journal example of bad mobile design – please, make the pain stop!

That is … pretty dang terrible.

It All Goes Together in a Great, Big Design Stew

So, the metaphor (or is it a simile?) sounded better in my head, okay?

Yet the principle is still there. That is, that a writer website has got to have good overall design and navigation.

But it also needs to provide a good user experience.

And it also must serve mobile search well.

Thank God for WordPress

No, seriously, they do not pay me. I just think they are pretty dang awesome.

You can accomplish the overall design (of any sort) of a WordPress site through the use of themes.

A theme can make your site pop, or it can make it look odd if you pick a theme that does not handle your kind of site well.

Fortunately, WordPress does their best to separate the wheat from the chaff. And, themes are searchable.

So, search for a theme that is mobile-friendly.

You can run the search either within WordPress or on Google or Bing.

These are the terms you should use for your search:

light mobile friendly WordPress themes free

Light means minimal html or other code. In this instance, it does not mean light in color.

You may or may not want to add the word responsive to that search.

The problem is not finding one of these themes. It is in choosing the one that you believe will serve your needs the best. WordPress absolutely spoils you for choice.

Clickable Elements and Google Search Console and Mobile Design

Er, what?

I have seen this problem before, and on more than one website. Google Search Console is owned by Google and it is how (with notifications that can hit your email) it tells you if there are problems with your website. This includes problems in its mobile design.

One issue I have seen before is “clickable elements too close together”. Putting a bunch of anchored links close together on a post can potentially do that.

Take note of these errors if you see them, and work to fix them. Sometimes that means moving an image or a link.

But if it persists, you may want to shift to another mobile-friendly theme. And do the designer a favor and tell them! They may have a workaround you can use.

Takeaways for Writer Website Mobile Design

Here are three takeaways on author website mobile design:

1. More people than ever before are using their phones to surf the internet, search, and buy things—things like your books

2. WordPress has a ton of mobile friendly themes. If you do not like one, you can always try another of over a hundred (thousand?) others
3. Google thinks Mobile First and will ding you if your site is not good for cell phone use. So, fix any usability issues as soon as possible after you learn of them

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Want More of Writer Website Development?

If my posts on author website development and mobile design resonate with you, then please be sure to check out my other articles about how to create a writer website.

Writer Website Development

How to Create a Writer Website: Start a Writer Website
What to Write About
Writer SEO
How to Create a Writer Website: Writer Website Copyright
How to Create a Writer Website: Writer Website Design

† Mobile Design
Writer Website User Experience Design
How to Create a Writer Website: Writer Website Speed and More UX Design
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Make sure to take mobile design into account when putting together your author website! #amwriting


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