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Month: November 2020

Beta Readers and Editors

A Look at Both Beta Readers and Editors

Consider beta readers and editors – what’s the difference? Does it matter which one you use to help with your manuscript? Why yes, yes it does.

Beta Readers

Beta readers are people who read over your work. They evaluate it before it gets anywhere near a publisher. They might read for typos, spelling errors, grammatical issues, and punctuation problems, but that is not a very good way to work with them.

Beta Readers and Continuity Checks

Instead, you want them to help you with flow and continuity. If your main character is female and 5’2″ and has a chihuahua on page 4, then she should still be female, 5’2″, and the owner of a chihuahua on page 204, unless there is some on-page reason why she isn’t. E. g.:

  • They are transgender, and successfully transitioned (with or without surgery) to male. Or the character no longer identifies as female or male.
  • The character had a growth spurt and is taller, or has osteoporosis, and became shorter. Or maybe her legs were amputated (er, sorry, character!).
  • She gave away the chihuahua, or it ran away, etc.

The last thing you want is for your beta reader to wonder where the chihuahua went, particularly if the little dog isn’t a big part of the story.

Because if your beta reader is wondering, then a person who pays for your work will, too. And that confusing can rather easily turn into a bad review, or bad word of mouth.

Demographics

Good beta readers are in the demographics of the people you’re trying to reach with your novel. They like your genre or at least are willing to read in it and offer feedback. They don’t tear you a new one when they don’t like something, but they are also unafraid to tell you if something isn’t working for them.

Some Questions to Ask Them

Ask them:

  • Are the characters believable? Are they distinguishable?
  • Do you think the situations are plausible?
  • Are there good descriptions for the scenes? Can you picture yourself where the characters are?
  • Do the transitions work?
  • Are the conflicts plausible?
  • Is the conclusion a satisfying one?

Also ask about genre-specific issues, such as whether your mystery was too easy or difficult to solve, if your horror story was scary enough, if the technobabble in your science fiction novel was credible, etc.

The best way to get a beta reader is to be one! Offer a trade with another indie. Usually this work is done for free. So be kind, and either recommend your beta reader friend or at least donate a little something to one of their three favorite charities.

Beta feedback isn’t the gospel. You don’t have to listen to it all. And if you have a good reason to contradict what they are saying, then have at it. But if you’re going to just reject everything that they say, that should tell you something.

Either you’re not yet ready for people to critique your work, or you need other beta readers.

Editors

Editors are more professional than beta readers and they are generally people who you hire. They will do copy editing, where they check for typos, etc., although there should be a last pass by a proofreader before publishing, no matter what.

Editors can also check for continuity, but they will mainly read with the audience in mind. They are a good enhancement to the work of a beta reader, and are a good idea before you send your work out for querying.

Researching Editors

The best way to get an editor is to do some research. Ask people you know are published. After all, an editor no longer has to live in the same city or country as you (but you will do best with someone who is a native speaker of the language your book is in). Work with the editor on a sample chapter or pages. Do you get along? Are his or her suggestions reasonable? Are they slow?

And if you are absolutely, utterly stuck for funds, try a local college or university. You might be able to get an English major to help you, but be aware they probably won’t have experience and they may not be the best fit. But they may be all you’ve got.

And make sure to have a written agreement with them! This is a sample copyediting contract, and it’s pretty good. Be sure to change the contract to indicate the laws of your state apply!

Beta Readers: Takeaways

Perhaps one of the best parts about working with beta readers in particular is that they can often be your most ardent supporters. After all, they are getting early access to your raw, unfinish stuff! For writers with street teams, it makes sense for fans to do more than one of these tasks. That is, if they want to.

Also, if you ever join a critique group, you will most likely be doing some beta reading. And you will be receiving that kind of work/info in return. Try to check your ego at the door. Believe me when I tell you that I know how hard that can be. You are there to get feedback, and you cannot operate under the assumption that every person you meet is going to tell you how awesome you are.

In fact, if you are in a group where you are told how awesome you are all the time, then that’s a sure sign that you have outgrown a group and need to find one which will challenge you. It is, quite literally, the only way you are going to be able to get to the next level.

And above all else, be kind, both to your own beta readers and when you’re the one doing the beta reading.


Want More on Beta Reading and Editing?

If you want more on beta reading and editing, check out the following posts:

Beta Reading:

Editing:

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Working With a Facebook Page

Working With a Facebook Page

How do you go about working with a Facebook page?

Keep in mind that Facebook is constantly A/B testing (e. g. checking to see if new layouts or color schemes, etc. will make you click more), so these instructions might be a little out of date after a while. This is what currently works. Caveat emptor.

Adding images

Images are always helpful. Use them a measure of branding for your work, and always use images you have permission to post! If someone else created or photographed an image you are using, even if you now own the rights, it is a courtesy to link to them and give them a shout out. A lot of my father’s and husband’s photography is on my personal author page, and people like to see newer work from them.

It’s just another way to acknowledge that this is a community and this solitary pursuit is far from being completely solitary.

Working On And Handling Updates

It’s all about the updates. You can schedule a few months in advance, so make a point of doing this. You can cover a lot more if you spread out your work and set it to emerge at various times; just look at your insights to get an idea of when people are online, and match to those times as well as you are able to.

Setting Up a ‘Buy Now’ Button

You will definitely want one of these. Right in front of your background image, there are three buttons. The one on the left (which is actually in the middle of your background) is a variable. Pull down on it and choose what you want to showcase. Select Edit Call to Action and enter a link directly to buy your work. Be sure it is a link directly to your work on Amazon or Smashwords or wherever.

That is, clear away the extraneous junk on the URL. So for Amazon works, this is everything after the ISBN.

If you have nothing to currently sell, you can always upload a YouTube video and change the call to action to a call to watch a video on your site. There are other choices such as Call Now. So, use whatever works best for your needs.

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