When NOT to Post on Social Media Platforms When NOT to Post on Social Media Platforms? Timing, as you might expect, is everything when it comes to posting on social media platforms. After all, if you, say, tweet when your audience is sleeping, they won’t see your tweet. It’ll be lost in the mountain of […]
How Social Media Can Ruin Your Life Social Media can really do it to you. Oh. My. God. You did WHAT???!?!?!? Quick, lemme tweet it! No, I’ll take a picture and upload it to Instagram. And I can’t forget to blog it! This kind of gaffe deserves a Facebook post, too! Really? So you know […]
… And Facebook for All — Company Pages Company pages have become spots you put together on Facebook to support a business (not the same as a fan page). However, like everything else on Facebook, these pages and their settings do evolve, and they’ve gotten simpler these days. Currently, the following features are available: Change Background […]
Losing Control – Fear of Social Media Losing control online? Way back when, back when dinosaurs roamed the Internet, I became involved a bit with Usenet. It wasn’t much, and it wasn’t much to look at. I was a lot less of a geek then than I am now (yes, really), and so the bare […]
Jell-O on the Wall: Social Media Perfection is Fleeting Social Media Perfection? Every few months or so, a new study comes out which provides what are purportedly the perfect times to post on various platforms. Or it might outline the perfect number of words or characters or images. All of this relentless pursuit of social […]
Book Review – Likeable Social Media by Dave Kerpen Dave Kerpen has a rather interesting book here. Likeable Social Media This book was required reading, as a part of my Community Management class at Quinnipiac University. And it made for an excellent read. For Kerpen, a lot of social media success comes from listening to, and […]
Facebook versus Forums What hath Facebook wrought? Facebook versus Forums smackdown! Facebook, as anyone not living on a desert island knows, is a juggernaut of massive proportions. It is the 800 pound gorilla of the Internet. And it is rapidly changing our interpersonal interactions, both on and offline. So one of those areas is in the […]
Jab, Jab, Jab, Right Hook by Gary Vaynerchuk Jab, Jab, Jab, Right Hook is a bit too cleverly named, but the premise is an interesting one. Essentially, what Gary Vaynerchuk is saying is, little bits of content and engagement which reach your potential customers are the setup for the big finish (which is not really […]
More Community Management ideas, tips and tricks. This time it’s about leaving the main topic behind.
CLUMPS of SEO Huh? CLUMPS is an ugly acronym and I apologize profusely for that. But if you want to build and promote a website and improve your SEO (Search Engine Optimization), you should think in CLUMPS. What are CLUMPS? I will explain. Content C stands for Content, and Content is King. Don’t believe me? Try looking […]